This Power Grip gel became a hit because it grips makeup almost as well as luxury primers for a fraction of the price.
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Power Grip Primer
$11.00
This Power Grip gel became a hit because it grips makeup almost as well as luxury primers for a fraction of the price. It goes on clear, hydrates, and is non-comedogenic.
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The Edyt Score
4.7 / 5.0
This face primer is a gripping.
The face primer is non-comedogenic.
The verdict
This face primer suits long wear for less.
Compare against similar products
Side-by-side vs 6 near substitutes (Milk Makeup, Lancôme, Smashbox, Benefit, Too Faced, and MAC). Compare best for, format, finish, skin/undertone, Edyt score, and notes. Swipe sideways to compare.
| Pick | |||||||
|---|---|---|---|---|---|---|---|
| Best for | Long wear for less | Grip with hydration | Smooth, polished long wear | Pores and fine lines | Large pores and shine | Priming, setting, and refreshing | Redness under foundation |
| Format | Gel | Gel | Gel cream | Gel cream | Balm | Spray | Lotion |
| Finish | Natural | Dewy | Soft matte | Smooth | Matte | Dewy | Radiant |
| Skin / undertone | All skin types | Normal, dry | All skin types | All skin types | Oily, combination | Dry, normal | Normal, dry |
| Edyt score Methodology: The Edyt Score reflects ingredient profiles, concentration, and formulation standards. It is separate from crowd-sourced user reviews. | 4.7 | 4.8 | 4.8 | 4.7 | 4.6 | 4.5 | 4.5 |
| Notes | Gripping · Hydrating | 12-hour grip · Hyaluronic acid | Oil-free · Silky | Blurring · Artist pick | Pore blurring · Cult pick | Coconut water · Three-in-one | Redness · Radiance |
| $ / size | $11.00 | $20.00 | $33.75 | $13.60 | $35.95 | $32.00 | $27.00 |
| Shop | Buy on AmazonThis page | Buy on AmazonProduct page | Buy on AmazonProduct page | Buy on AmazonProduct page | Buy on AmazonProduct page | Buy on AmazonProduct page | Buy on AmazonProduct page |
FAQ
Who is Power Grip Primer best for?
This Power Grip gel became a hit because it grips makeup almost as well as luxury primers for a fraction of the price. It goes on clear, hydrates, and is non-comedogenic.
How did Edyt Beauty score this face primer?
Edyt Beauty rates Power Grip Primer 4.7 out of 5 from the ingredient list, who it is for, and how the formula is built. That is separate from crowd-sourced user reviews.
How does it compare to similar products?
The compare table above stacks Power Grip Primer against near substitutes for the same shopping job, including picks from Milk Makeup, Lancôme, Smashbox, Benefit, Too Faced, and MAC. For more from the same brand, see More from e.l.f. below.
Where can I buy it?
Shop Power Grip Primer with the Buy button when it is available. We may earn a commission from qualifying purchases. Prices and availability can change. You can also find it in our guide to Best Long-Lasting Primers for All-Day Makeup.
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