Key ingredients
4.1/5
Prime Magic face primer. A grip layer under makeup, not a moisturizer or a palette.
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Prime Magic Face Primer
$6.99
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The Edyt Score
4.2 / 5.0
Targets
4.2/5
For makeup that slips by midday. Skip it if bare skin is the finish.
Formula standards
4.2/5
A thin primer that can pill over rich cream. Use a small amount.
The verdict
A basic face primer. One tube is enough.
Compare against similar products
Side-by-side vs 6 near substitutes (Armani Beauty, bareMinerals, Giorgio Armani, Ilia, Kosas, and Make Up For Ever) — best for, format, finish, skin/undertone, Edyt score, and notes. Swipe sideways to compare.
| Pick | |||||||
|---|---|---|---|---|---|---|---|
| Best for | Prime Magic face primer | Makeup | Makeup | Makeup | Makeup | Makeup | Makeup |
| Format | Formula | Formula | Cream | Formula | Serum | Sunscreen | Formula |
| Finish | Formula | Formula | Cream | Formula | Serum | Sunscreen | Formula |
| Skin / undertone | — | — | — | — | — | — | — |
| Edyt score Methodology: The Edyt Score reflects ingredient profiles, concentration, and formulation standards. It is separate from crowd-sourced user reviews. | 4.2 | 4.3 | 4.3 | 4.3 | 4.3 | 4.3 | 4.3 |
| Notes | Shortlist pick · Prime Magic primer | Shortlist pick · makeup | Shortlist pick · makeup | Shortlist pick · makeup | Shortlist pick · makeup | SPF built in | Shortlist pick · makeup |
| $ / size | $6.99 | $83.99 | $39.00 | $68.95 | $56.00 | $45.00 | $38.16 |
| Shop | Buy on AmazonThis page | Buy on AmazonProduct page | Buy on AmazonProduct page | Buy on AmazonProduct page | Buy on AmazonProduct page | Buy on AmazonProduct page | Buy on AmazonProduct page |
FAQ
Who is Prime Magic Face Primer best for?
Best for shoppers looking for a makeup from W7 who want a clear, Edyt-ranked option for everyday use.
How did Edyt Beauty score this makeup?
Edyt rates Prime Magic Face Primer 4.2 out of 5 based on formula fit — ingredient profile, who it is built for, and formulation quality — not star averages or paid placement.
How does it compare to similar products?
The compare table above stacks Prime Magic Face Primer against near substitutes for the same shopping job, including picks from Armani Beauty, bareMinerals, Giorgio Armani, Ilia, Kosas, and Make Up For Ever. For more from the same brand, see More from W7 below.
Where can I buy it?
Shop Prime Magic Face Primer with the Buy button when it is available. We may earn a commission from qualifying purchases. Prices and availability can change.
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