Key ingredients
4.3/5
A grooming clay with strong hold and a matte finish. There is no listed hair-growth active.
Home/ Brands/ Aveda/ Men Pure-Formance Grooming Clay | Strong Pliable Hold | Matte Finish | Lightweight Hair St
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Men Pure-Formance Grooming Clay | Strong Pliable Hold | Matte Finish | Lightweight Hair St
$34.00
Strong Hold Hair Styling Clay for Men: Aveda Men Pure-Formance Grooming Clay gives hair maximum hold with a matte finish.
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The Edyt Score
4.4 / 5.0
Targets
4.4/5
For short-to-medium hair that needs to stay put without shine. Fine hair can look stiff if you use a lot.
Formula standards
4.4/5
Warm it in your hands first. A pea is enough.
The verdict
A solid everyday clay if you want matte control. Wash it out or it builds up.
Compare against similar products
Side-by-side vs 2 near substitutes (Aveda) — best for, key actives, type, Edyt score, and notes. Swipe sideways to compare.
| Pick | |||
|---|---|---|---|
| Best for | Matte strong hold | Smooth Infusion Anti-Frizz Shampoo | | Product |
| Key actives | — | — | — |
| Type | product | Other | Other |
| Edyt score Methodology: The Edyt Score reflects ingredient profiles, concentration, and formulation standards. It is separate from crowd-sourced user reviews. | 4.4 · matte grooming clay | 4.4 · product | 4.4 · product |
| Notes | Other | Other | Other |
| $ / size | $34.00 | $39 | $32.00 |
| Shop | Buy on AmazonThis page | Buy on AmazonProduct page | Buy on AmazonProduct page |
FAQ
Who is Men Pure-Formance Grooming Clay | Strong Pliable Hold | Matte Finish | Lightweight Hair St best for?
Strong Hold Hair Styling Clay for Men: Aveda Men Pure-Formance Grooming Clay gives hair maximum hold with a matte finish.
How did Edyt score this product?
Edyt rates Men Pure-Formance Grooming Clay | Strong Pliable Hold | Matte Finish | Lightweight Hair St 4.4 out of 5 based on formula fit for at-home nail looks — who it is built for and how it performs in paint or press kits — not star averages or paid placement.
How does it compare to similar products?
The compare table above stacks Men Pure-Formance Grooming Clay | Strong Pliable Hold | Matte Finish | Lightweight Hair St against near substitutes for the same shopping job, including picks from Aveda. For more from the same brand, see More from Aveda below.
Where can I buy it?
Shop Men Pure-Formance Grooming Clay | Strong Pliable Hold | Matte Finish | Lightweight Hair St with the Buy on Amazon button when it is available. We may earn a commission from qualifying purchases. Prices and availability can change.