Key ingredients
4.3/5
A brow gel in Soft Brown, with pigments and conditioners. Hold and a little tint.
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Soft Brown
$26.00
Kosas Air Brow aims for fluffy tint without a crunchy helmet. Nice dry-skin brow days when wax gels feel heavy.
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The Edyt Score
4.4 / 5.0
Targets
4.4/5
For soft-brown brows. Skip it if you need a pencil only.
Formula standards
4.4/5
A gel. Conditioners keep it from crunching if you use a little. Too much clumps.
The verdict
Buy Soft Brown if that is the brow. One tube.
Compare against similar products
Side-by-side vs 6 near substitutes (Benefit, Glossier, NYX, Refy, e.l.f., and Anastasia Beverly Hills): best for, job, wear, removal, Edyt score, and notes. Swipe sideways to compare.
| Pick | |||||||
|---|---|---|---|---|---|---|---|
| Best for | Soft Brown brow gel | Gimme Brow+ is the tinted volumizing | Soft hold brow gel | Strong hold brow gel | Refy’s brow products popularized | E | Clear brow gel |
| Job | Soft Brown brow gel | Gimme Brow+ is the tinted volumizing | Soft hold brow gel | Strong hold brow gel | Refy’s brow products popularized | E | Clear brow gel |
| Wear | : | : | : | : | : | : | : |
| Removal | : | : | : | : | : | : | : |
| Edyt score Methodology: The Edyt Score reflects ingredient profiles, concentration, and formulation standards. It is separate from crowd-sourced user reviews. | 4.4 | 4.6 | 4.5 | 4.5 | 4.5 | 4.4 | 4.5 |
| Notes | Clean-leaning · Tinted | Tinted · Volumizing | Soft hold · Natural | Strong hold · Clear | Modern · Sculpting wand | Budget · Tinted | Clear · Salon brand |
| $ / size | $26.00 | $21.37 | $22.00 | $9.49 | $40.97 | $5.00 | $24.00 |
| Shop | Buy on AmazonThis page | Buy on AmazonProduct page | Buy on AmazonProduct page | Buy on AmazonProduct page | Buy on AmazonProduct page | Buy on AmazonProduct page | Buy on AmazonProduct page |
FAQ
Who is Soft Brown best for?
Kosas Air Brow aims for fluffy tint without a crunchy helmet. Nice dry-skin brow days when wax gels feel heavy.
How did Edyt Beauty score this brow gel?
Edyt rates Soft Brown 4.4 out of 5 based on formula fit for at-home nail looks: who it is built for and how it performs in paint or press kits: not star averages or paid placement.
How does it compare to similar products?
The compare table above stacks Soft Brown against near substitutes for the same shopping job, including picks from Benefit, Glossier, NYX, Refy, e.l.f., and Anastasia Beverly Hills. For more from the same brand, see More from Kosas below.
Where can I buy it?
Shop Soft Brown with the Buy button when it is available. We may earn a commission from qualifying purchases. Prices and availability can change. You can also find it in our guide to Best Brow Gels.
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NYX
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Refy
0.28 Ounce
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e.l.f.
Neutral Brown
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Anastasia Beverly Hills
Clear Brow Gel Invisible Flexible Setting Gel
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