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10 Best Shampoos for Highlighted Hair
Published 07/26/2026
Highlighted hair can turn brassy, dry, and fragile after lightening. Shampoos for highlighted hair cleanse gently and often add toning pigments or bond repair. Wash with cool water to keep blonde streaks bright for longer.
Our top picks
Swipe →KESMEDIKTea Tree Purple Shampoo & Conditioner
Compare the best shampoos for highlighted hair
Side-by-side tradeoffs for this shortlist — best for, key actives, type, skin/hair fit, Edyt score, and notes. Same picks; swipe sideways to compare.
| Pick | ||||||||||
|---|---|---|---|---|---|---|---|---|---|---|
| Best for | Blonde and highlighted hair needing reliable purple toning | Highlighted blondes wanting a luxury ultra-violet wash | Highlighted hair that feels weak and brassy together | Highlights wanting purple toning with a repair brief | Drugstore bond-repair language plus purple for highlights | Budget purple toning between salon visits | Matching purple shampoo and conditioner for highlight upkeep | Highlight brass plus a tea-tree scalp cleanse feel | Icy or gray-leaning highlights that need silver toning | Highlighted blondes who want purple without a straw feel |
| Hair / scalp | Fine hair | Scalp care | Scalp care | Scalp care | Scalp care | Scalp care | Curly hair · Color-treated hair | Scalp care | Scalp care | Scalp care |
| Format | Shampoo | Shampoo | Shampoo | Shampoo | Shampoo | Shampoo | Single | Shampoo | Shampoo | Shampoo |
|
Edyt score
Methodology: The Edyt Score reflects a comprehensive analysis of ingredient profiles, concentration levels, and formulation standards. It is an objective technical evaluation of the product's composition, separate from crowd-sourced user reviews. | 4.4 | 4.3 | 4.3 | 4.4 | 4.2 | 4.3 | 4.4 | 4.7 | 4.5 | 4.6 |
| Notes | Blonde-perfecting focus | Drugstore | Cruelty-free · Paraben-free | B corporation · Cruelty-free | Cruelty-free · Sulfate-free | Paraben-free · Sulfate-free | Paraben-free · Sulfate-free | Cruelty-free · Sulfate-free | Cruelty-free · Paraben-free | Paraben-free · Sulfate-free |
| $ / size | $14 | $46 | $38 | $39 | $9.56 | $10.69 | $24.64 | $26.95 | $13.99 | $21 |
| Shop | Buy on AmazonRead review | Buy on AmazonRead review | Buy on AmazonRead review | Buy on AmazonRead review | Buy on AmazonRead review | Buy on AmazonRead review | Buy on AmazonRead review | Buy on AmazonRead review | Buy on AmazonRead review | Buy on AmazonRead review |
Our picks, explained
Moroccanoil Blonde Perfecting Purple Shampoo
$14
Moroccanoil Blonde Perfecting Purple when highlights need a salon-familiar violet cleanse — brass control first, with the brand’s blonde-perfecting brief rather than a generic moisturizer.
Is this right for you?
- Best for
- Blonde and highlighted hair needing reliable purple toning
- Finish
- Liquid
Why it makes the list
- Blonde-perfecting focus
- Recognizable salon brand
- Strong toning job fit
What to keep in mind
- Can dry if overused
- Premium price
KÉRASTASE Blond Absolu Ultra-Violet Shampoo
$46
Kérastase Blond Absolu Ultra-Violet when highlights deserve a prestige violet shampoo — cool tone plus softness, not a drugstore silver rinse alone.
Is this right for you?
- Best for
- Highlighted blondes wanting a luxury ultra-violet wash
- Finish
- Liquid
- Notes
Why it makes the list
- Prestige blonde line
- Violet toning
- Softness lean
What to keep in mind
- Expensive
- Easy to overtone if left on too long
Pureology Strength Cure Blonde Purple Shampoo
$38
Pureology Strength Cure Blonde Purple when lightened ribbons need purple toning and a strength-cure story — better than a plain hydrating salon shampoo for brass.
Is this right for you?
- Best for
- Highlighted hair that feels weak and brassy together
- Finish
- Liquid
- Notes
Why it makes the list
- Strength + purple
- Color-care brand
- Highlight-friendly
What to keep in mind
- Salon pricing
- May be rich for very fine hair
Aveda Botanical Repair Purple Toning Shampoo
$39
Aveda Botanical Repair Purple Toning when brassy highlights also feel compromised — plant-minded repair toning instead of a conditioner bar placeholder.
Is this right for you?
- Best for
- Highlights wanting purple toning with a repair brief
- Finish
- Liquid
- Notes
Why it makes the list
- Repair + toning
- Aveda scent/ritual
- Highlight brass job
What to keep in mind
- Scent is polarizing
- Premium cost
Marc Anthony Bond Repair Purple Shampoo
$9.56
Marc Anthony Bond Repair Purple when highlights need brass control and bond-repair marketing in one wash — accessible alternative to salon-only violet bottles.
Is this right for you?
- Best for
- Drugstore bond-repair language plus purple for highlights
- Finish
- Liquid
- Notes
Why it makes the list
- Bond-repair + purple
- Easier price
- Highlight-relevant
What to keep in mind
- Less luxe than Kérastase
- Toning strength varies by leave-on time
OGX Impecca-Blonde Purple Shampoo
$10.69
OGX Impecca-Blonde Purple when highlights need an affordable violet cleanse — simple brass maintenance without buying a conditioner bar by mistake.
Is this right for you?
- Best for
- Budget purple toning between salon visits
- Finish
- Liquid
- Notes
Why it makes the list
- Budget friendly
- Easy to find
- Blonde purple brief
What to keep in mind
- Can be drying
- Fragrance-heavy for some
L LUSETA Purple Shampoo and Conditioner Set
$24.64
L LUSETA purple set when you want toning in both wash and condition — handy if highlights brass fast and a single purple shampoo is not enough.
Is this right for you?
- Best for
- Matching purple shampoo and conditioner for highlight upkeep
- Finish
- Liquid
- Notes
Why it makes the list
- Matched duo
- Toning system
- Value vs salon singles
What to keep in mind
- Conditioner can deposit too
- Watch for overtoning
KESMEDIK Tea Tree Purple Shampoo & Conditioner
$26.95
KESMEDIK Tea Tree Purple set when brassy highlights meet an oily or product-prone scalp — purple toning with tea-tree energy in a shampoo-conditioner pair.
Is this right for you?
- Best for
- Highlight brass plus a tea-tree scalp cleanse feel
- Finish
- Liquid
- Notes
Why it makes the list
- Purple + tea tree
- Set format
- Scalp-fresh lean
What to keep in mind
- Tea tree may tingle
- Less prestige than Moroccanoil
Miracle of Aloe Silver Shampoo
$13.99
Miracle of Aloe Silver Shampoo when highlights read silver or gray and yellow shows — aloe-minded silver cleanse for cool tone, used sparingly on warm gold highlights.
Is this right for you?
- Best for
- Icy or gray-leaning highlights that need silver toning
- Finish
- Gel, Liquid
- Notes
Why it makes the list
- Silver toning
- Aloe + panthenol story
- Cool-tone focus
What to keep in mind
- Can look ashy on warm blondes
- Not a bond repair
ALURAM Coconut Water Purple Shampoo
$21
ALURAM Coconut Water Purple when lightened hair is dry and brassy — hydrating purple cleanse for blondes, greys, and highlights that hate stripping violet washes.
Is this right for you?
- Best for
- Highlighted blondes who want purple without a straw feel
- Finish
- Liquid
- Notes
Why it makes the list
- Hydration + purple
- Highlight-friendly
- Less stripping vibe
What to keep in mind
- Toning may be milder
- Still not daily-every-wash for most
How we made this list
We chose 10 picks for shampoos for highlighted hair. Each one is ranked on how well it suits this hair concern, its Edyt Score from our editorial breakdown, and how its formula compares with similar products.
- Define the need. We kept the shortlist on this specific intent — not a generic “best in category” dump.
- Score the formula. Rankings use Edyt’s editorial breakdown (ingredients, target fit, clean-formula notes when available).
- Wear and feel. Preference went to products that match how people actually use them day to day, not just first-swipe claims.
- Cut near-clones. When two products did the same thing, we kept the one with the higher score or the clearer use.
FAQ
How often should I use purple shampoo on highlights?
Usually one to two times a week, then a regular color-safe shampoo on other wash days. Daily purple can overtone or dry lightened hair.
Why exclude a conditioner bar and plain hydrating shampoo?
This guide is for highlight brass and tone. A conditioner bar is not a toning shampoo, and plain hydration does not neutralize yellow.
Purple shampoo or silver shampoo for highlights?
Purple/violet is the usual highlight brass fix. Silver formulas often lean gray/silver hair — fine if your highlights read icy, but easy to overdo on warm blondes.
Should I pick a highlight shampoo or one made for my hair type?
Start with what bothers you most in the mirror. A toning formula for highlighted hair deposits violet or blue pigment at the lather stage, usually once or twice a week, and it keeps lifted strands from going yellow. A shampoo for blonde hair works the same way across all-over color, including virgin and single-process blondes. If your strands feel thick and wiry, shampoos for coarse hair lean on glycerin and oils to soften texture, while shampoos for asian hair balance a dense, often oilier scalp with smooth, strong strands.
Is this medical advice?
No. Scalp irritation or chemical injury from color services needs a clinician or colorist. This ranks toning shampoos only.
This is general beauty guidance, not medical advice. Patch-test new products if you have sensitive skin or known allergies.
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