Key ingredients
4.4/5
Purple shampoo with lavender, vitamin E, and rosemary. Violet pigment is still what tones brass.
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Purple Shampoo
$9.89
Botanic Hearth Purple Shampoo is a solid choice for maintaining vibrant, healthy, and brass-free blonde, silver, or gray hair.
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The Edyt Score
4.5 / 5.0
Targets
4.5/5
For blonde, silver, or gray. The extra oils do not make it a conditioner.
Formula standards
4.4/5
Sulfate-free, once or twice a week. Leave it on a few minutes if you want more tone.
The verdict
A solid brass-control wash. Pair it with a regular conditioner.
Compare against similar products
Side-by-side vs 6 near substitutes (Biolage, Verb, Kérastase, Paul Mitchell, Matrix, and Tea Tree) — best for, job, hair/scalp fit, format, Edyt score, and notes. Swipe sideways to compare.
| Pick | |||||||
|---|---|---|---|---|---|---|---|
| Best for | Blonde and gray brass | Must-have | Cruelty-free liquid | For radiant, healthy blonde hair | Liquid | Vegan liquid | Individuals seeking a clarifying |
| Job | Blonde and gray brass | Must-have | Cruelty-free liquid | For radiant, healthy blonde hair | Liquid | Vegan liquid | Individuals seeking a clarifying |
| Hair / scalp | — | — | — | — | — | — | — |
| Format | Liquid | Liquid | Liquid | Liquid | Liquid | Liquid | Liquid |
| Edyt score Methodology: The Edyt Score reflects ingredient profiles, concentration, and formulation standards. It is separate from crowd-sourced user reviews. | 4.5 | 4.5 | 4.5 | 4.3 | 4.2 | 4.2 | 4.4 |
| Notes | Paraben-free · Sulfate-free | Cruelty-free · Paraben-free | Cruelty-free · Paraben-free | - | - | Vegan | Cooling feel · Clean formula |
| $ / size | $14.99 | $45 | $22 | $46 | $19.50 | $46 | $30 |
| Shop | Buy on AmazonThis page | Buy on AmazonProduct page | Buy on AmazonProduct page | Buy on AmazonProduct page | Buy on AmazonProduct page | Buy on AmazonProduct page | Buy on AmazonProduct page |
FAQ
Who is Purple Shampoo best for?
Botanic Hearth Purple Shampoo is a solid choice for maintaining vibrant, healthy, and brass-free blonde, silver, or gray hair.
How did Edyt Beauty score this shampoo?
Edyt rates Purple Shampoo 4.5 out of 5 based on formula fit — ingredient profile, who it is built for, and formulation quality — not star averages or paid placement.
How does it compare to similar products?
The compare table above stacks Purple Shampoo against near substitutes for the same shopping job, including picks from Biolage, Verb, Kérastase, Paul Mitchell, Matrix, and Tea Tree. For more from the same brand, see More from Botanic Hearth below.
Where can I buy it?
Shop Purple Shampoo with the Buy button when it is available. We may earn a commission from qualifying purchases. Prices and availability can change. You can also find it ranked in our guide to purple shampoos for blonde hair.
More from Botanic Hearth
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Tea Tree Shampoo and Conditioner Set
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shampoo
Tea Tree Shampoo
$14.99
body wash
Tea Tree Body Wash, 32 fl oz
$23.95
You may also like
Biolage
Color Last Purple Shampoo
$45
Verb
Purple Shampoo
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Kérastase
Blond Absolu Shampoo
$46
Paul Mitchell
Platinum Blonde Violet Shampoo
$19.50
Matrix
So Silver Purple Shampoo, 33.8 fl oz
$46
Tea Tree
Special Shampoo, 16.9 fl oz
$30
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