Key ingredients
4.1/5
So Silver again. Same purple shampoo, second listing.
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So Silver Purple Shampoo
$46.00
If you're looking to banish brassiness and boost brightness in your blonde or silver hair, MATRIX So Silver Purple Shampoo is a must-try.
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The Edyt Score
4.2 / 5.0
Targets
4.2/5
Same blonde and silver brass. Skip this page if you already have the other bottle.
Formula standards
4.2/5
Same violet wash. Same drying risk. Same stain on a light towel.
The verdict
One bottle is enough. Buy the other listing or this one, not both.
Compare against similar products
Side-by-side vs 6 near substitutes (Paul Mitchell, Kérastase, Verb, Botanic Hearth, Biolage, and Tea Tree) — best for, job, hair/scalp fit, format, Edyt score, and notes. Swipe sideways to compare.
| Pick | |||||||
|---|---|---|---|---|---|---|---|
| Best for | Duplicate purple shampoo | Liquid | For radiant, healthy blonde hair | Cruelty-free liquid | Solid choice for mai | Must-have | Individuals seeking a clarifying |
| Job | Duplicate purple shampoo | Liquid | For radiant, healthy blonde hair | Cruelty-free liquid | Solid choice for mai | Must-have | Individuals seeking a clarifying |
| Hair / scalp | — | — | — | — | — | — | — |
| Format | Liquid | Liquid | Liquid | Liquid | Liquid | Liquid | Liquid |
| Edyt score Methodology: The Edyt Score reflects ingredient profiles, concentration, and formulation standards. It is separate from crowd-sourced user reviews. | 4.2 | 4.2 | 4.3 | 4.5 | 4.5 | 4.5 | 4.4 |
| Notes | Vegan · so silver duplicate | Shortlist pick | Shortlist pick | Cruelty-free · Paraben-free | Paraben-free · Sulfate-free | Cruelty-free · Paraben-free | Cooling feel · Clean formula |
| $ / size | $46 | $19.50 | $46 | $22 | $14.99 | $45 | $30 |
| Shop | Buy on AmazonThis page | Buy on AmazonProduct page | Buy on AmazonProduct page | Buy on AmazonProduct page | Buy on AmazonProduct page | Buy on AmazonProduct page | Buy on AmazonProduct page |
FAQ
Who is So Silver Purple Shampoo best for?
If you're looking to banish brassiness and boost brightness in your blonde or silver hair, MATRIX So Silver Purple Shampoo is a must-try.
How did Edyt Beauty score this shampoo?
Edyt rates So Silver Purple Shampoo 4.2 out of 5 based on formula fit — ingredient profile, who it is built for, and formulation quality — not star averages or paid placement.
How does it compare to similar products?
The compare table above stacks So Silver Purple Shampoo against near substitutes for the same shopping job, including picks from Paul Mitchell, Kérastase, Verb, Botanic Hearth, Biolage, and Tea Tree. For more from the same brand, see More from Matrix below.
Where can I buy it?
Shop So Silver Purple Shampoo with the Buy button when it is available. We may earn a commission from qualifying purchases. Prices and availability can change. You can also find it ranked in our guide to purple shampoos for blonde hair.
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