Skip to content

John Frieda

4.2/5.0
The Edyt Score reflects a comprehensive analysis of ingredient profiles, concentration levels, and formulation standards.
John Frieda offers a targeted and effective solution for individuals with bleached or blonde hair struggling with unwanted brassy or yellow tones. Their Violet Crush line uses color-correcting pigments to restore a cooler, brighter blonde, making it an accessible choice for maintaining salon color at home.

View Data & Analyst Verdict

📊 View Data & Analyst Verdict

Tech Specs

Price Tier$
Ingredient Safety50%

👤 Best Suited For

Brassy HairBleached HairYellow Tones

🧪 Star Ingredients

Crushed Violet PigmentsPurple Pigments

Analyst Notes

✅ What We Like

  • Specifically formulated to neutralize brassy and yellow tones in color-treated hair
  • Offers a complete system (shampoo and conditioner) for targeted color correction
  • Utilizes color theory with violet pigments for effective toning results on bleached hair

⚠️ What to Watch

  • Formulations are highly targeted for color-treated hair and may not be suitable for other hair types or concerns
  • Products feature a fresh scent, which may be a consideration for those with fragrance sensitivities
  • As with most toning products, results depend on usage frequency to avoid over-depositing color

John Frieda

4.2/5.0
ⓘ How we calculate this score
The Edyt Score reflects a comprehensive analysis of ingredient profiles, concentration levels, and formulation standards.
John Frieda offers a targeted and effective solution for individuals with bleached or blonde hair struggling with unwanted brassy or yellow tones. Their Violet Crush line uses color-correcting pigments to restore a cooler, brighter blonde, making it an accessible choice for maintaining salon color at home.
📊 View Data & Verdict
Tech Specs
Price Tier$
Ingredient Safety50%
👤 Best Suited For
Brassy HairBleached HairYellow Tones
🧪 Star Ingredients
Crushed Violet PigmentsPurple Pigments
Analyst Notes
✅ What We Like
  • Specifically formulated to neutralize brassy and yellow tones in color-treated hair
  • Offers a complete system (shampoo and conditioner) for targeted color correction
  • Utilizes color theory with violet pigments for effective toning results on bleached hair
⚠️ What to Watch
  • Formulations are highly targeted for color-treated hair and may not be suitable for other hair types or concerns
  • Products feature a fresh scent, which may be a consideration for those with fragrance sensitivities
  • As with most toning products, results depend on usage frequency to avoid over-depositing color

2 products

John Frieda Violet Crush Shampoo and Conditioner
🏆 4.2

John Frieda

John Frieda Violet Crush Shampoo and Conditioner

Regular price $21.98
Sale price $21.98 Regular price $23.98
John Frieda Violet Crush Purple Shampoo
🏆 4.2

John Frieda

John Frieda Violet Crush Purple Shampoo

Regular price $11.99
Sale price $11.99 Regular price $11.99

Frequently Asked Questions

Is John Frieda still married to Lulu?
John Frieda and Lulu are no longer married. They divorced in the 1990s. Their relationship is not directly related to the John Frieda hair care brand itself.
What is the John Frieda rule for hair?
The "John Frieda rule" typically refers to tailoring hair care to your specific hair texture and color. The brand offers different lines designed to address common hair concerns based on these factors, such as frizz for curly hair or enhancing blonde tones.
What does John Frieda do now?
John Frieda is no longer directly involved in the management of the John Frieda hair care brand, which is now owned by Kao Corporation. He has pursued other ventures in the beauty and lifestyle industries.
How many children does John Frieda have?
John Frieda has one son, Jordan Frieda, from his marriage to Lulu. Information about other potential children is not widely available.