The Ordinary

● 4.5/5.0
ⓘ
The Edyt Score reflects a comprehensive analysis of ingredient profiles, concentration levels, and formulation standards.
The Ordinary champions a science-first, ingredient-transparent approach to skincare. It's ideal for the knowledgeable consumer looking to build a highly customized and effective routine by targeting specific concerns like texture, hydration, and puffiness with potent, focused formulas.
📊 View Data & Analyst Verdict ▼

Tech Specs

Price Tier$
Ingredient Safety90%
✓ Organic

👤 Best Suited For

Textural IrregularitiesDehydrated SkinUnder-Eye Puffiness

🧪 Star Ingredients

Hyaluronic AcidCaffeineRose Hip Seed OilGlucoside

Analyst Notes

✅ What We Like

  • Ingredient-focused, science-backed formulations targeting specific concerns.
  • Offers gentle and lightweight textures suitable for a variety of skin types.
  • Includes natural and organic options, such as the 100% Organic Cold-Pressed Rose Hip Seed Oil.
  • Addresses a diverse range of common concerns from texture and dryness to dark circles and irritation.

⚠️ What to Watch

  • Scientific product names (e.g., 'Caffeine Solution 5% + EGCG') mean customers may benefit from researching ingredients to best address their needs.
  • The targeted nature of the serums encourages a multi-product, layering approach to build a complete routine.

The Ordinary

● 4.5/5.0
ⓘ How we calculate this score
The Edyt Score reflects a comprehensive analysis of ingredient profiles, concentration levels, and formulation standards.
The Ordinary champions a science-first, ingredient-transparent approach to skincare. It's ideal for the knowledgeable consumer looking to build a highly customized and effective routine by targeting specific concerns like texture, hydration, and puffiness with potent, focused formulas.
📊 View Data & Verdict ▼
Tech Specs
Price Tier$
Ingredient Safety90%
✓ Organic
👤 Best Suited For
Textural IrregularitiesDehydrated SkinUnder-Eye Puffiness
🧪 Star Ingredients
Hyaluronic AcidCaffeineRose Hip Seed OilGlucoside
Analyst Notes
✅ What We Like
  • Ingredient-focused, science-backed formulations targeting specific concerns.
  • Offers gentle and lightweight textures suitable for a variety of skin types.
  • Includes natural and organic options, such as the 100% Organic Cold-Pressed Rose Hip Seed Oil.
  • Addresses a diverse range of common concerns from texture and dryness to dark circles and irritation.
⚠️ What to Watch
  • Scientific product names (e.g., 'Caffeine Solution 5% + EGCG') mean customers may benefit from researching ingredients to best address their needs.
  • The targeted nature of the serums encourages a multi-product, layering approach to build a complete routine.

5 products

The Ordinary Hyaluronic Acid 2% + B5 (with Ceramides)
🏆 4.5

The Ordinary

The Ordinary Hyaluronic Acid 2% + B5 (with Ceramides)

$9.90
$9.90 $9.90
The Ordinary Caffeine Solution 5% + EGCG, Depuffing Eye Serum
🏆 4.5

The Ordinary

The Ordinary Caffeine Solution 5% + EGCG, Depuffing Eye Serum

$9.20
$9.20 $9.20
The Ordinary Natural Moisturizing Factors + Hyaluronic Acid, Travel Size, 1 Fl Oz
🏆 4.7

The Ordinary

The Ordinary Natural Moisturizing Factors + Hyaluronic Acid, Travel Size, 1 Fl Oz

$6.70
$6.70 $6.70
Tube of 'The Ordinary' Gluclidean Foaming Cleanser with bubbles on a white background
🏆 4.3

The Ordinary

The Ordinary Glucoside Foaming Cleanser, Gentle Foaming Face Wash for All Skin Types

$12.50
$12.50 $12.50
The Ordinary 100% Organic Cold-Pressed Rose Hip Seed Oil
🏆 4.5

The Ordinary

The Ordinary 100% Organic Cold-Pressed Rose Hip Seed Oil

$10.90
$10.90 $10.90

Frequently Asked Questions

Is The Ordinary a Korean brand?
No, The Ordinary is not a Korean brand. It is a Canadian brand owned by DECIEM, known for its focus on effective and affordable skincare ingredients.
Is The Ordinary really good for your skin?
The Ordinary can be very effective for skin, depending on individual needs and product selection. Its strength lies in offering targeted treatments with high concentrations of active ingredients at accessible prices. Researching specific ingredients and your skin type is crucial for optimal results.
Which brand is better, minimalist or Ordinary?
The "better" brand depends on individual skincare needs and priorities. The Ordinary focuses on single-ingredient formulations, while Minimalist often combines multiple actives in one product. Consider your skin concerns, ingredient preferences, and desired routine complexity when choosing between the two.
What is The Ordinary's best seller?
One of The Ordinary's consistently best-selling products is the Hyaluronic Acid 2% + B5. This serum provides hydration to the skin, helping to plump and reduce the appearance of fine lines.