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Too Faced

4.2/5.0
The Edyt Score reflects a comprehensive analysis of ingredient profiles, concentration levels, and formulation standards.
Too Faced is ideal for those seeking high-performance makeup with a playful and whimsical twist. The brand excels at creating products with buildable, natural coverage and matte finishes, making it a great choice for controlling shine while enjoying unique, themed cosmetics.

View Data & Analyst Verdict

📊 View Data & Analyst Verdict

Tech Specs

Price Tier$$$
Ingredient Safety60%
✓ Vegan

👤 Best Suited For

Oily SkinCombination SkinShine Control

🧪 Star Ingredients

Chocolate

Analyst Notes

✅ What We Like

  • Formulations designed to control shine for a matte finish
  • Offers vegan-friendly product options
  • Products provide buildable, natural-looking coverage

⚠️ What to Watch

  • Features playful, often food-inspired themes and scents
  • Positioned in the premium beauty segment

Too Faced

4.2/5.0
ⓘ How we calculate this score
The Edyt Score reflects a comprehensive analysis of ingredient profiles, concentration levels, and formulation standards.
Too Faced is ideal for those seeking high-performance makeup with a playful and whimsical twist. The brand excels at creating products with buildable, natural coverage and matte finishes, making it a great choice for controlling shine while enjoying unique, themed cosmetics.
📊 View Data & Verdict
Tech Specs
Price Tier$$$
Ingredient Safety60%
✓ Vegan
👤 Best Suited For
Oily SkinCombination SkinShine Control
🧪 Star Ingredients
Chocolate
Analyst Notes
✅ What We Like
  • Formulations designed to control shine for a matte finish
  • Offers vegan-friendly product options
  • Products provide buildable, natural-looking coverage
⚠️ What to Watch
  • Features playful, often food-inspired themes and scents
  • Positioned in the premium beauty segment

4 products

Too Faced Raspberry Lip Oil
🏆 4.4

Too Faced

Too Faced Raspberry Lip Oil

Regular price $22.00
Sale price $22.00 Regular price
Too Faced Lip Injection Extreme Lip Plumper
🏆 4.2

Too Faced

Too Faced Lip Injection Extreme Lip Plumper

Regular price $18.00
Sale price $18.00 Regular price
Too Faced Lip Injection Maximum Plump Lip Plumper
🏆 4.2

Too Faced

Too Faced Lip Injection Maximum Plump Lip Plumper

Regular price $18.00
Sale price $18.00 Regular price
Too Faced Chocolate Soleil Matte Bronzer
🏆 4.2

Too Faced

Too Faced Chocolate Soleil Matte Bronzer

Regular price $38.00
Sale price $38.00 Regular price $38.00

Frequently Asked Questions

Is Too Faced a luxury brand?
Too Faced is generally considered a mid-range brand, not a luxury brand. Its price point is higher than drugstore brands, but lower than prestige luxury brands like Chanel or Dior.
Why is Too Faced so popular?
Too Faced is popular due to its playful packaging, high-quality formulas, and effective marketing. The brand's focus on fun and femininity resonates with a wide audience, and their products often receive positive reviews.
Is Too Faced owned by Estée Lauder?
Yes, Too Faced is owned by Estée Lauder Companies. Estée Lauder acquired Too Faced in 2016.
Is Two Faced a good brand?
Too Faced is generally considered a good brand with many popular and well-regarded products. Customer experiences vary, but the brand is known for its quality eyeshadow palettes, mascaras, and complexion products.