The Biolage Color Last Purple Shampoo features fig, known for its moisturizing properties, and orchid, which adds shine and smoothness to the hair. These ingredients work together to keep blonde hair healthy and conditioned.

This shampoo targets brassiness and unwanted yellow tones that often appear in color-treated blonde hair. It helps to maintain a cool, vibrant blonde shade by neutralizing warm undertones.

This shampoo is vegan, cruelty-free, and paraben-free, meaning it's formulated without animal-derived ingredients or by-products and harmful parabens. Biolage is committed to creating products that are both effective and ethically responsible.