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John Frieda Violet Crush Shampoo and Conditioner
Regular price
$21.98
Sale price
$21.98
Regular price
$23.98
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Clairol Shimmer Lights Purple Shampoo
Regular price
$12.99
Sale price
$12.99
Regular price
$12.99
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Pureology Strength Cure Blonde Purple Shampoo
Regular price
$38.00
Sale price
$38.00
Regular price
$38.00
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KÉRASTASE Blond Absolu Ultra-Violet Shampoo
Regular price
$46.00
Sale price
$46.00
Regular price
$46.00
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Bondbar Purple Brightening Shampoo
Regular price
$9.69
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$9.69
Regular price
$13.74
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Kitsch Purple Shampoo & Conditioner Bar Set
Regular price
$22.39
Sale price
$22.39
Regular price
$39.99
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Hair Biology Purple Shampoo and Conditioner Set
Regular price
$19.99
Sale price
$19.99
Regular price
$19.99
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Kérastase Blond Absolu Shampoo
Regular price
$46.00
Sale price
$46.00
Regular price
$46.00
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KESMEDIK Tea Tree Purple Shampoo & Conditioner
Regular price
$26.95
Sale price
$26.95
Regular price
$29.95
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Marc Anthony Bond Repair Purple Shampoo
Regular price
$9.56
Sale price
$9.56
Regular price
$9.99
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TIGI Bed Head Purple Toning Shampoo
Regular price
$14.99
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$14.99
Regular price
$14.99
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Moroccanoil Blonde Perfecting Purple Shampoo
Regular price
$14.00
Sale price
$14.00
Regular price
$14.00
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L'Oreal Paris Blonde Sulfate-Free Shampoo
Regular price
$9.97
Sale price
$9.97
Regular price
$10.99
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Olaplex Blonde Enhancer Purple Toning Shampoo
Regular price
$32.00
Sale price
$32.00
Regular price
$32.00
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ALURAM Coconut Water Purple Shampoo
Regular price
$21.00
Sale price
$21.00
Regular price
$20.00
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Aveda Botanical Repair Purple Toning Shampoo
Regular price
$39.00
Sale price
$39.00
Regular price
$39.00
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One 'N Only Shiny Silver Purple Shampoo
Regular price
$17.99
Sale price
$17.99
Regular price
$38.99
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John Frieda Violet Crush Purple Shampoo
Regular price
$11.99
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$11.99
Regular price
$11.99
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Botanic Hearth Purple Shampoo
Regular price
$14.99
Sale price
$14.99
Regular price
$19.93
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Joico Color Balance Purple Shampoo
Regular price
$24.00
Sale price
$24.00
Regular price
$24.00
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Clairol Professional Shimmer Lights Purple Shampoo
Regular price
$21.99
Sale price
$21.99
Regular price
$21.99
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Paul Mitchell Platinum Blonde Violet Shampoo
Regular price
$19.50
Sale price
$19.50
Regular price
$20.00
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Miracle of Aloe Silver Shampoo
Regular price
$13.99
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$13.99
Regular price
$14.99
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Better Not Younger Silver Lining Purple Shampoo
Regular price
$29.00
Sale price
$29.00
Regular price
$29.00
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Biolage Color Last Purple Shampoo
Regular price
$45.00
Sale price
$45.00
Regular price
$45.00
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The Beachwaver Co. BRB Blonde Purple Shampoo
Regular price
From $14.00
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From $14.00
Regular price
$14.00
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Frequently Asked Questions
Why do hairdressers say not to use purple shampoo?
Purple shampoo is formulated for blonde hair and can sometimes impart an unwanted purple or muddy tone to brown hair. Overuse on darker shades can lead to dryness or a dull appearance rather than effectively neutralizing brassiness.
Should brunettes use blue or purple shampoo?
Brunettes should generally use blue shampoo, not purple. Blue shampoo neutralizes orange tones, which are common brassy undertones in brown hair, while purple shampoo targets yellow tones found in blonde hair.
How to remove brassy tones from brown hair?
To remove brassy tones from brown hair, use a blue-toned shampoo and conditioner specifically designed for brunettes. These products deposit blue pigments to counteract orange brassiness, restoring a cooler, more balanced tone.